Text vs. email marketing: finding out who’s advanced
When it comes to the showdown between text (SMS) marketing and email marketing, there are many things to consider. Both have their benefits and place in a marketing plan, but when compared, the…
Developing a Comprehensive Mobile Marketing Plan for a Business
Mobile phone usage is continually rising. According to recent studies by Zippia, there were around 6.65 billion smartphone users worldwide in 2022 (86% of the global population). And as of 2021,…
SMS Phycology
SMS Marketing and Psychology of Buyers Texting is so popular because people need some form of gratification to survive on an emotional level. When we are starved of emotional rewards from…
7 Catchy SMS Marketing Statistics
7 Surprising stats to highlight developing the SMS marketing strategy. Farewell to 2022. Each year, SMS marketing is proving to be an increasingly viable way to reach your audience and…
5 SMS Marketing Tips for Black Friday 2022
One of the most anticipated seasonal spectacles for both consumers and marketers is undoubtedly Black Friday. This year, the shopping event takes place on Friday, November 25, 2022, and is followed…
The Ultimate Guide to SMS Marketing
The Ultimate Guide to SMS Marketing The digital marketing space is saturated. By the time a savvy business develops a unique way to cut through the noise, every marketer (and…
How SMS marketing penetrated into e-commerce and what we have as a result
Ecommerce is growing faster than ever. In 2019, ecommerce generated $3.5 trillion in sales and is expected to hit $4.9 trillion in 2021. While email marketing has long been the ecommerce marketer’s favorite…
SMS marketing vs email marketing
Let’s explore the benefits and disadvantages of SMS marketing as well as those of email marketing. That way, you can be sure you’re getting the most bang for your buck…
SMS marketing and eCommerce: Part 2
SMS becomes the most powerful channel SMS marketing has evolved quickly throughout the years. We’ve partnered with brands as they’ve experimented with the channel, learned from their customers, and built…