Other than love, what ways can you use social to speak out?
Words that usually work with conversational marketing are things like,
- Passionate (“if you’re as passionate about [topic] as we are, tell your friends!)
- Agree (do you agree …?)
- Think (tell us what you think about …)
- Feel (tell us how you feel about …)
- Support (show your support by …)
- Story (what’s your story with [product/service])
- Improve (how could we improve [topic]?)
- Hear (we want to HEAR from YOU!)
- YOU (and way less I, me, and we)
And, according to a recent report by Sprout Social, 66% of consumers say it’s important for brands to take public stands on social and political issues. And more than half (58%) are open to this happening on social media.
