Cybercrime trends are continually rising – one study by LexisNexis Risk Solutions reveals a 20% annual increase in the global digital attack rate, driven by an uptick in the e-commerce and…
Understanding the different types of OTP and where an OTP generator fits in. The Messaging sector is seamlessly enlarging day to day, and we as a sector representatives are eager…
Businesses looking to build a comprehensive marketing and communications strategy must utilize all possible channels to reach customers effectively. OTT messaging is one channel that’s gained popularity in recent years…
Cybersecurity is a major priority for all businesses in today’s digital world. Keeping confidential and sensitive company information and customer data safe from undesirables is a constant struggle as hackers…
The most questioning is what is the difference of SMS and MMS, let’s see the professional eye of it. Popular even today, Short Message Service (SMS) is a text-only messaging system that…
The “SMS” its majesty. Bound us to our phones tightly and forever. The sms service provider and RCS is a booming for the last decade and will not loosing its…
Each year, SMS marketing is proving to be an increasingly viable way to reach your audience and grow your business; compared with the immense cost associated with most other marketing…
When it comes to the showdown between text (SMS) marketing and email marketing, there are many things to consider. Both have their benefits and place in a marketing plan, but when compared, the…
Omnichannel experiences have revolutionized the way enterprises communicate with their customers. Rather than limiting communication to a single channel, such as email or phone, omnichannel experiences allow enterprises to communicate…
Mobile phone usage is continually rising. According to recent studies by Zippia, there were around 6.65 billion smartphone users worldwide in 2022 (86% of the global population). And as of 2021,…
